Only 19% of artists on Spotify had over 1,000 monthly listeners 🚨

Only 19% of artists on Spotify had over 1,000 monthly listeners 🚨

As we have highlighted in the past, the music streaming industry is in for a seismic shift as Spotify introduces new measures to prioritize premium artists and content while tackling the issue of low-quality tracks and creator accounts with minimal engagement. 

One of the most significant changes is the introduction of thresholds, where tracks on Spotify must have amassed at least 1,000 streams in the previous 12 months to generate royalties. Luminate's 2023 Year-End Music Report revealed that a staggering 158.6 million tracks received 1,000 or fewer plays on audio streaming services in 2023, underscoring the widespread impact of this rule.

To put this into perspective, Chartmetric's 2023 Year in Music report states that only 19.16% of artists on Spotify had over one thousand monthly listeners, leaving approximately 81% with fewer than 1,000 monthly listeners.

These numbers only go to show that there are a lot of artists starting out and it is a must in the current music landscape to make yourself, as well as your music, stand out amongst the crowd.

Luckily, you are not alone. If you want to make sure you gain traction as an artist and are noticed by Spotify and Deezer’s new system, Soar Music Group has the right team to help you out. Whether it’s a playlisting campaign, a PR campaign or a marketing campaign, we can do it and give you that successful boost you need as an artist. Sure, we can’t promise we will make you the next Taylor Swift or The Weeknd, but we can at least make you stand out from all the other millions of artists out there.

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