Why the TIMING of your release is crucial!

If you look at new music releases in recent weeks, you can see that there are not a lot of them. 

However, if you look towards August 30th and further into the future, you can see that we will be flooded with tons of albums every Friday, almost all the way to the winter holidays.

Why is that?

Top artists, or more likely their team and label, know the importance of releasing new tracks at the right time. 

When it comes to releasing your music, proper timing is essential. 

You should aim to send your tracks off to your distributor at least one month prior to your desired release date. 

This allows ample time for distribution platforms to process your music and ensures a smooth rollout.

The same goes for any promo you are doing. 

If you're partnering with a promotional company like ours, share your scope of work at least one month in advance, allowing us to devise a tailored promotion strategy and execute outreach efforts.

Are you unsure if you can handle all of this by yourself? We can help you out with a playlisting campaign to boost your song, or with planning a PR campaign. 

On top of this, I’m offering you an exclusive 10% discount for your first growth campaign if you use the code FIRSTCAMPAIGN.

➡️ Artist Campaign Options

P.S. If you have any questions, just reply to this email with “I’m interested” and we can set up a call.

Now let’s get you the audience you deserve.

- Jelmer of Soar Music Group